Copi is an environmentally friendly choice, it is a local, wild-caught fish from the fresh waters of the Midwest.
Copi is the new brand name for a fresh fish known as Asian carp that now over-populate Midwestern rivers and lakes. The name Copi refers to the ‘copious’ or abundant amount of these invasive, fresh fish that over-consume the small food items native fish need in their diets to survive. Asian carp are considered four species of local fish — Bighead carp, Silver carp, Grass carp, and Black carp.
Saving the Great Lakes by Eating Fresh Fish
Originally introduced in the 1970s to filter fishery retention pools, Copi must be reduced in number before they threaten the Great Lakes. By regularly adding this delicious, nutritious, and environmentally friendly wild-caught fish to our meals and menus, we can save the future of our waterways and ultimately, the Great Lakes.
The Copi re-branding is a collaborative effort across multiple states, led by the Illinois Department of Natural Resources (IDNR), Asian Carp Steering Committee (ACSC), and Southern Illinois University, which share a mission to increase human consumption of Asian carp, a delicious and healthy wild-caught fish that is an invasive species threatening ecosystems of Midwestern waterways and the Great Lakes.
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